Colorful Food Art
Who is Vanessa Mckeown?
Photo illustrator Vanessa McKeown creates colorful food imagery using everyday objects with humorous undertones. A graduate in graphic design and film editing, McKeown uses her eye for detail to set up edible still lifes such as a sponge cake made with real cleaning sponges. Additionally, her series ‘Good gone bad‘ captures vegetables and fruit as fast food and features them in an unusual setting. On the inspiration behind it, McKeown says: “I like to mix things up and make them visually pleasing!”
Good Gone Bad
Designer Vanessa Mckeown has created the wonderfully colorful series, “Good Gone Bad” in which naughty fruits and vegetables, in a probable effort to be liked, disguise themselves as sugary sweets.
Designer Vanessa Mckeown has captivated audiences with her vibrant and whimsical series titled “Good Gone Bad,” where fruits and vegetables take on mischievous roles by disguising themselves as sugary sweets. This collection of artwork not only delights the eyes but also sparks a playful conversation about the nature of appearances and our perception of what is “good” or “bad.”
As an artist, ‘Good Gone Bad’ is my playful rebellion against conventional perceptions, sparking conversations and inviting viewers to see the whimsy and complexity in the everyday“
Mckeown’s artistic approach is both imaginative and thought-provoking. By anthropomorphizing fruits and vegetables, she invites viewers into a world where these natural foods adopt human-like characteristics and desires. The notion of fruits and vegetables trying to appeal to human preferences by masquerading as indulgent treats adds layers of humor and irony to her work.
In “Good Gone Bad,” Mckeown cleverly blurs the lines between healthy and unhealthy choices. Traditionally, fruits and vegetables are celebrated for their nutritional benefits and vibrant colors. However, in this series, they take on the allure of desserts and candies, challenging our perceptions of what is desirable and appealing. The contrast between the wholesome image of fruits and vegetables and their playful “bad” alter egos prompts viewers to question societal norms and ideals related to food.
One of the intriguing aspects of Mckeown’s artwork is the use of color and composition. The images burst with vivid hues, creating a visual feast that is both enticing and disarming. The meticulous attention to detail in the transformation of fruits and vegetables into confectionery delights showcases Mckeown’s skill as an illustrator and designer.
Beyond the playful facade, “Good Gone Bad” also carries a deeper message about authenticity and self-expression. In a world where appearances often dictate perception, Mckeown’s art encourages us to embrace our true selves rather than conforming to external expectations. The idea that even “good” things can have a mischievous side reminds us of the complexity and richness of human nature.
See more / content via: https://vanessamckeown.com/good-gone-bad
